
NPS Best Practice: From promoters to advocates - using NPS to grow accounts
Beyond the Review
• 18 min
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In this episode of Beyond the Review, we dive deep into the transformative power of the Net Promoter Score (NPS) in B2B relationships. Join me as I explore how to shift your focus from merely identifying promoters to fostering genuine advocacy that propels growth. We’ll discuss how to leverage NPS not just as a sales trigger but as a tool to strengthen relationships, identify valuable advocates, and enhance upsell opportunities.
I’ll also highlight the importance of understanding passives and detractors, revealing how addressing their feedback can unlock hidden potential for growth. Tune in to discover actionable insights that can reshape your approach to customer engagement and ensure your conversations are relevant and grounded in genuine customer experiences. Don't miss this opportunity to learn how to make NPS work harder for your business.
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