Watch our Virtual Panel with Business Review experts Claire Fields (OCS) and Jon Boden (CEVA Logistics), hosted by Clientshare’s own MD, James Ward.
They discussed the findings of our whitepaper, ‘The QBR Delusion’, and the increasing disconnect between buyers and suppliers across the UK and US. These buyers are becoming increasingly disillusioned with suppliers who deliver poor-quality Quarterly Business Reviews (QBRs), having a devastating effect on bottom lines.
Net Promoter Score (NPS) remains one of the most widely used customer feedback metrics in the B2B world. Many organisations send out annual surveys or ad-hoc feedback requests, but few know how to use NPS to retain clients and drive growth effectively.
In this paper, we explain what NPS measures, why it's important, and explore the ways leading suppliers are using it to improve contract retention, drive upselling opportunities and boost overall customer experience.