"Many suppliers are suffering customer churn and loss of revenue as a result of inadequate business review processes, according to new research by business review platform, Clientshare.
Eighty-eight per cent of buyer organisations state that suppliers aren’t demonstrating enough evidence of value and innovation in quarterly business reviews (QBRs), and more than three quarters (76 per cent) report that it often feels as though QBRs are merely a tick-box exercise for their suppliers. With 93 per cent of buyers reporting that they are looking at their supplier relationships with much more scrutiny than two years ago, Clientshare says suppliers need to “up their game” to maintain a competitive edge."
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