Unlocking Growth and Stopping Churn: 5 Crucial Advantages of Quarterly Business Reviews (QBRs) for Facilities Management Companies

Tom O'Connell
September 25, 2023

Facilities Management an office space that is managed well quarterly business reviews (QBRs)

In the fast-paced world of Facilities Management (FM), staying ahead of the game is not just a goal – it's a necessity. To thrive in this competitive landscape, companies must constantly assess their performance, identify areas for growth, and cultivate strong client relationships. One invaluable tool in achieving all these objectives are your Quarterly Business Reviews (QBRs).  

Having worked with 7 out of the 10 top UK Facilities Management enterprises, we've uncovered five compelling reasons why QBRs are indispensable for the FM sector. 

 

1. Building client relationships

You're on a journey with your clients, helping them navigate the challenges and needs of facilities management together. In this shared adventure, QBRs provide the perfect opportunity to reinforce your commitment and willingness to collaborate towards mutually beneficial outcomes. 
 
By engaging in regular reviews, you showcase your dedication, enhance communication, and nurture a more productive partnership. 

 

2. Optimise performance and delivery

Facilities Management hinges on performance, and QBRs serve as your performance appraisal. You can dive into key performance indicators (KPIs) such as on-time delivery rates, order accuracy and inventory management.  
 
These metrics help you identify performance trends and areas in need of enhancement. 
As you fine-tune your operations to the needs of your client, they reap the rewards through improved service quality and ensure the best possibility of renewal. 

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3. Prove value and uncover growth opportunities 

In the world of FM, one size rarely fits all. Every client is unique, with distinct needs and goals. QBRs offer a platform for understanding your clients on a deeper level.  
 
By discussing their aspirations and challenges, you can tailor your services to address specific requirements, uncovering avenues for continued growth and delivering enhanced value. 
 
In today's fiercely competitive environment, clients don't just expect personalised solutions, they demand it. If you aren't providing evidence of your value and innovation, rest assured your competitors will. Regular Business Reviews empower you to provide just that. 
 

4. Strategic planning 

The Facilities Management landscape is constantly evolving. To remain a frontrunner, you must stay attuned to emerging trends and opportunities. QBRs facilitate strategic discussions with clients, giving you insights into market developments, evolving technologies and changing client preferences. 
 
Armed with this knowledge, you can adapt your strategies and operations, ensuring you remain competitive and relevant in a rapidly shifting business environment. 

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5. Stamp out churn and address issues 

In the grand scheme of things, actions speak louder than words. QBRs provide the stage for showcasing your commitment to excellence through data sharing, performance evaluation and strategic planning. In this way, you are able to convey your dedication to delivering first-class services while continuously improving. 
 
However, if something is wrong, it is often only uncovered when a client serves notice on their contract. At this point, it is almost always too late to repair the damage and stop them signing with a competitor (if they haven't already). 
 
QBRs are the ideal platform to facilitate feedback, giving you the earliest warning signs that there are issues to address. This trust-building process is the bedrock of long-term business relationship success. When done well, your clients feel comfortable giving you feedback, even if it's negative, safe in the knowledge you will act on it and remedy it accordingly. 

 

Final thoughts

Today, approximately 30% of accounts churn for reasons within your control. QBRs offer FM enterprises a powerful tool to prevent this from happening. By establishing a framework for regular client engagement, performance assessment, tailored service delivery, trend-spotting and value demonstration.  
 
Above all, QBRs pave the way for stronger client relationships and a competitive edge and should form an integral part of your business strategy. 

 

What next?

At Clientshare, we have built the world's leading Business Reviews platform, Pulse, which is used by 1 in 3 FTSE100 companies. Pulse empowers countless B2B enterprises in the FM sector to uncover potential account churn and unearth new growth opportunities.  
 
Our platform streamlines the review process, effortlessly measuring CSAT and NPS across all accounts. It provides risk analysis dashboards to inform senior leadership decisions and gives full transparency on account health. 

Ready to discover how we can supercharge your client relationships, maximise retention rates, and drive growth with data-driven insights? 
 
Book a demo with our expert team today. 

QBR research whitepaper Clientshare

Download our research whitepaper, 'The QBR Delusion'

We interviewed hundreds of buyers of Logistics, FM, Contract Catering, IT and BPO services from the UK and US. The research uncovers an undeniable feeling among buyers that their suppliers need to start delivering better QBRs if they want to keep their business. Learn more about how your customers think you're losing out on key opportunities with them today.